Dealer Marketing
How golf cart dealerships get in front of more buyers and turn that attention into sales. Marketing built around how a dealership actually runs day to day.
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YouTube for Golf Cart Dealers: The Channel That Keeps Selling Carts at Night
YouTube for golf cart dealers is a small library of plain videos that answer the questions buyers type before they ever call…
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TikTok for Golf Cart Dealers: Short Videos That Get Buyers to Your Lot
TikTok for golf cart dealers is twenty-second videos shot on the lot by whoever on your team is comfortable on camera, showing…
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Instagram for Golf Cart Dealers: What to Post When You Have 10 Minutes
Instagram for golf cart dealers is a ten-minute daily habit, not a content department. One real cart or one real delivery a…
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Golf Cart Dealer Local Partnerships: Realtors, Courses, Marinas and Builders Who Send You Buyers
Golf cart dealer local partnerships are standing arrangements with the people in town who meet a cart buyer before you do: the…
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Golf Cart Dealer Direct Mail: When a Postcard Still Sells Carts and When It Is a Stamp Wasted
Golf cart dealer direct mail still sells carts in three places: the street where you just delivered a cart, the community where…
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Snowbird Golf Cart Buyers: Selling to Seasonal Residents Who Shop From Two States Away
Snowbird golf cart buyers decide about the cart before they leave home. She picks it in October, from a kitchen up north,…
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55+ Community Golf Cart Sales: How Dealers Sell Into Retirement and Golf Neighborhoods
55+ community golf cart sales are won one street at a time. The buyer who just moved in does not shop for…
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Golf Cart Holiday Sale: Running a Christmas Promotion Without Giving Away the Margin
A golf cart holiday sale is a short list of carts, an offer built from things that cost you less than a…
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Golf Cart Dealer Referral Program: Turning Every Delivery Into the Next Buyer
A golf cart dealer referral program is one ask, made on delivery day by the salesperson who sold the cart, a card…
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Golf Cart Show Booth: Selling at Home Shows, Fairs and Expos Without Coming Home With a Stack of Brochures
A golf cart show booth has one job: leave with names, phone numbers and appointments for the weekend after the show. Not…
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Golf Cart Dealer Open House: How to Run an Event That Sells Carts That Weekend
A golf cart dealer open house is a sales day with a crowd. Not a party. Pick the Saturday before your season…
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How to Respond to Negative Golf Cart Reviews: Reply Templates a Dealer Can Use Today
Here is how to respond to negative golf cart reviews: read it twice, pull the deal file, call the buyer before you…