Sales & Training
Sales process and team training for golf cart dealerships: how to handle an opportunity from first contact through a signed deal, consistently.
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Golf Cart Dealership Customer Experience: Walking the Sale From the Buyer’s Side
Golf cart dealership customer experience is everything one buyer notices from the first cart page on her phone to the first week…
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Golf Cart Sales Goals: Setting a Number Your Floor Can Actually Hit
Good golf cart sales goals start with the carts you want sold this month and work backwards to what each salesperson does…
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First Time Golf Cart Buyer Questions: What They Ask on the Lot and the Answers That Close
First time golf cart buyer questions are the same ten every week: gas or electric, lithium or lead, new or used, seats,…
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Golf Cart Special Order: Selling the Cart You Do Not Have Yet
A golf cart special order is a sale you close today on a cart that does not exist yet. Do it when…
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Golf Cart Deposit: How to Take One, What to Say and What Happens Next
A golf cart deposit is money a buyer puts down so you pull one specific cart off the market for her. Its…
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Golf Cart Delivery Checklist: The Handoff That Earns the Review
A golf cart delivery checklist is one page in four parts: the day before, the handoff, the photo and the review ask,…
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The Golf Cart Sales Meeting: A 20-Minute Weekly Agenda
A golf cart sales meeting is 20 minutes, once a week, same day, same time, standing on the floor next to the…
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The Golf Cart Dealership Mystery Shop: 10 Calls, Texts and Messages to Make This Week
A golf cart dealership mystery shop is ten tests of your own store, made this week by someone your staff does not…
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Golf Cart Internet Sales: Who Answers the Leads at Your Dealership?
Golf cart internet sales works when one named person owns the first reply to every message, form, Marketplace question and missed call,…
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Golf Cart Trade-In Appraisal: How Dealers Put a Number on a Trade Without Losing the Deal
A golf cart trade-in appraisal is a walk-around with the owner standing next to you, the same checklist every time, a number…
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How to Sell Golf Cart Accessories With Every Cart: The Add-Ons Buyers Say Yes To
Here is how to sell golf cart accessories: ask how she will use the cart before you talk about the cart, show…
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The Golf Cart Test Drive: How to Run a Demo Ride That Closes
A golf cart test drive closes when the buyer drives the cart she asked about, on a short loop you planned, with…