Dealer Growth Library
How Golf Cart Dealerships Actually Grow.
Plain-spoken playbooks for dealers who want more carts on the road: marketing, websites, ads, sales process, and the numbers behind them.
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Golf Cart Trade-In Appraisal: How Dealers Put a Number on a Trade Without Losing the Deal
A golf cart trade-in appraisal is a walk-around with the owner standing next to you, the same checklist every time, a number…
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How to Sell Golf Cart Accessories With Every Cart: The Add-Ons Buyers Say Yes To
Here is how to sell golf cart accessories: ask how she will use the cart before you talk about the cart, show…
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Golf Cart Salesperson Pay Plan: Commission, Salary and What Each One Rewards
A golf cart salesperson pay plan pays for the behavior you want repeated. Decide the behavior first: answer every lead fast, sell…
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The Golf Cart Test Drive: How to Run a Demo Ride That Closes
A golf cart test drive closes when the buyer drives the cart she asked about, on a short loop you planned, with…
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Golf Cart Facebook Ads Not Working? Why You Get Clicks and No Sales
Golf cart Facebook ads not working? When the clicks come and the sales do not, the ad is rarely the broken part.…
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Golf Cart Facebook Retargeting: Staying in Front of the Buyer Who Left
Golf cart Facebook retargeting shows your carts again to local people who already looked at them and left without reaching out. A…
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Golf Cart Facebook Ads Budget: How to Set the Number for Your Dealership
There is no right golf cart Facebook ads budget for every dealership. You set yours backwards, from the extra carts you want…
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Golf Cart Facebook Lead Ads: Instant Forms vs Sending Buyers to Your Website
Golf cart Facebook lead ads with an instant form get you more names for less effort from the buyer, and colder ones,…
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Golf Cart Facebook Ad Targeting: Who to Show Your Carts To
Golf cart Facebook ad targeting is three decisions, in order. Place first: the towns you sell into and deliver to. Then who…
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Facebook Ads vs Google Ads for Golf Cart Dealers: How to Choose Where the Money Goes
Facebook ads vs Google ads for golf cart dealers is not a contest. They do different jobs. Google search ads catch the…
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Golf Cart Dealer Customer Retention: The Buyer After the Sale
Golf cart dealer customer retention is a calendar, not a feeling. It is a short list of dates after delivery when the…
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YouTube for Golf Cart Dealers: The Channel That Keeps Selling Carts at Night
YouTube for golf cart dealers is a small library of plain videos that answer the questions buyers type before they ever call…